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  • Microsoft Welcomes Activision Blizzard King to Xbox Family


    In a landmark move, Microsoft Gaming has officially integrated Activision Blizzard King into its Xbox ecosystem. Announced by Phil Spencer, CEO of Microsoft Gaming, this merger brings together iconic gaming franchises such as Call of Duty, World of Warcraft, Candy Crush Saga, and more under the Xbox umbrella.

    Throughout the years, Activision Blizzard and King have been behind numerous memorable gaming moments. Spencer recalls experiences like engaging with the "Diablo IV" campaign and family gatherings for "Guitar Hero" nights. With the merger, Spencer expresses his excitement in welcoming the teams that have been responsible for these iconic games.

    The unified goal is clear: Microsoft wants to push the boundaries of gaming, emphasizing inclusion, innovation, and community. They aim to amplify their commitment to "Gaming for Everyone" and are deliberate in their efforts to ensure inclusivity across all aspects of Xbox – from game development to player interactions.

    Fans can anticipate even greater access and integration in the near future. Microsoft is set to bring Activision, Blizzard, and King titles to its Game Pass and is exploring other platforms for the games. In addition, cloud streaming of Activision Blizzard games will soon be available in the European Economic Area, fulfilling a promise made to the European Commission.

    However, this merger isn’t just about expanding Xbox’s repertoire. Spencer assures fans of the incorporated franchises that they remain the centerpiece. Regardless of gaming platform preferences – be it Xbox, PlayStation, Nintendo, PC, or mobile – all gamers are welcome in this expanded community. Spencer emphasizes, "When everyone plays, we all win."

    As Microsoft and Activision Blizzard King move into this new chapter, the gaming community awaits with bated breath to see the new horizons they'll explore together. Spencer concludes by expressing gratitude for the unwavering support from fans, teasing that more exciting developments are on the horizon.


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